A market research and business design project for a UK virtual bank, aiming for entering the market and localisation in HK
Timeline
Approx. 1 month (Nov 2019)
My Role
One of the two UX/UI designers in the team ◦ Discovered users' pain points and needs by conducting interviews ◦ Conducted research on competitors across the world ◦ Created personas and customer journey maps to present the findings ◦ Proposed possible business solutions and visualised through wireframes
According to non-disclosure agreement, I am not able to disclose the content online. But I'm willing to share in person, so feel free to contact me through email or LinkedIn to schedule for a chat!